Starbucks Rewards™ Program Terms of Use

Updated: October 17, 2016

PLEASE READ THESE TERMS OF USE FOR STARBUCKS REWARDS™ PROGRAM CAREFULLY. BY ACCESSING OR USING THIS PROMOTIONAL PROGRAM, YOU AGREE TO BE BOUND BY THE TERMS DESCRIBED HEREIN AND ALL TERMS INCORPORATED BY REFERENCE. IF YOU DO NOT AGREE TO ALL OF THESE TERMS, DO NOT PARTICIPATE IN THIS PROGRAM.

These Terms of Use apply to your access to, and participation in, the Starbucks Rewards™ program (“Starbucks Rewards™”) which is operated by Coffee Concepts (Hong Kong) Ltd. and Coffee Concepts (Macau) Ltd. (collectively, “Starbucks”), the licensees of Starbucks Corporation in Hong Kong and Macau. These Terms of Use do not alter in any way the terms or conditions of any other agreement you may have with Starbucks for products, services or otherwise. Starbucks reserves the right to change, modify and/or terminate the Starbucks Rewards™ and/or these Terms of Use or any policy, FAQ, or guideline pertaining to Starbucks Rewards™ at any time and in its sole discretion. Any changes or modifications will be effective immediately upon posting the revisions to www.starbucks.com.hk, and you waive any right you may have to receive specific notice of such changes or modifications. Your participation in the Starbucks Rewards™ confirms your acceptance of these Terms of Use and any such changes or modifications; therefore, you should review these Terms of Use and applicable policies from time to time to understand the terms and conditions that apply to Starbucks Rewards™. If you do not agree to the Terms of Use, you must stop participating in Starbucks Rewards™.

Starbucks Rewards™ is not targeted towards, nor intended for use by, anyone under the age of 18. If you are between the ages of 13 and 18, you may only use Starbucks Rewards™ under the supervision of a parent or legal guardian who agrees to be bound by these Terms of Use.

Please read the Privacy Policy carefully to understand how Starbucks collects, uses and discloses information about its customers.

Starbucks Rewards™ Program

Program Overview

Starbucks Rewards™ is one way in which Starbucks endeavors to reward and thank loyal customers for patronizing at Starbucks Coffee stores. To enroll in Starbucks Rewards™ and receive program benefits, you will first need to create a “Starbucks Card” account at Starbucks.com.hk/Card or with the Starbucks Hong Kong mobile application distributed by Starbucks in Hong Kong and Macau (“Starbucks Hong Kong mobile app”) and then activate and register at least one (1) Hong Kong or Macau activated Starbucks Card to your account. “Starbucks Card” activated in Hong Kong or Macau may include physical Starbucks branded plastic cards that are available and activated in participating Starbucks stores in Hong Kong or Macau and digital forms of the physical cards through Starbucks Hong Kong mobile app. “Activation” means that you have loaded a minimum of HKD50 / MOP50 onto your Starbucks Card for the first time. You can register any Starbucks Card activated in either Hong Kong or Macau to your account at Starbucks.com.hk/Card or through the Starbucks Hong Kong mobile app.

The registration process may require that you provide the following information using the online registration form: username, password, email address (required in order to receive all eligible Rewards), Starbucks Card number, and card security code (CSC), birthday month, name, physical address, and mobile number. All of your Starbucks Cards activated in Hong Kong or Macau can be registered for use in Starbucks Rewards™ under these Terms of Use. For ease of reference, in these Terms of Use, the term “Starbucks Card” refers to a Starbucks Card that may be activated in Hong Kong or Macau only, and the term “activated, registered Starbucks Card” refers to a Starbucks Card that has been activated in Hong Kong or Macau and registered to your Starbucks Card account at Starbucks.com.hk/Card or through the Starbucks Hong Kong mobile app.

Starbucks Rewards™ benefits are determined based on the amount of “spending” you made and the number of “Stars” that you earned through your spending with your activated, registered Starbucks Card(s). A “Star” for purposes of Starbucks Rewards™ means each time you use your activated, registered Starbucks Card to pay for a transaction at a participating Starbucks store in Hong Kong/Macau only. No “Star” will be rewarded for purchases with an activated, registered Starbucks Card in any Starbucks store outside Hong Kong or Macau or for purchases of Starbucks eGift. For each qualified purchase, you will receive one (1) “Star” for each HKD20 spent in Hong Kong or each MOP20 spent in Macau, except during limited time promotions when Starbucks may offer “Bonus Stars” on featured products and/or services. Stars are for promotional purposes only and have no cash value. You can use any activated, registered Starbucks Card to earn Stars for your spending. Please note that spending will only be calculated and Stars accumulated after the activated Starbucks Card is registered at Starbucks.com.hk/Card or through the Starbucks Hong Kong mobile app.

Currently, there are three (3) levels of benefits in Starbucks Rewards™ which are determined by the number of Stars that you accumulate in your account. By opening an account, and activating and registering a Starbucks Card, you will be automatically enrolled in Starbucks Rewards™ at the Welcome Level. Earn at least twenty- five (25) Stars within the twelve (12) months’ period following your enrollment date and you will proceed to the Green Level. If you earn at least one hundred (100) Stars within the 12 months’ period following your enrollment date, you will qualify for the Gold Level.

Once you reached a specific Level within Starbucks Rewards™, you will receive the benefits that are applicable to that Level only. However, you must continue to accumulate Stars in order to maintain your benefit level:

  • To maintain the Welcome Level, you only need to register your activated Starbucks Card at Starbucks.com.hk/Card or through the Starbucks Hong Kong’s mobile app.
  • To maintain the Green Level, you must earn at least twenty- five (25) new Stars during each consecutive 12 months’ period following the date you reached the Green Level. If you do not obtain 25 Stars in 12 months, you will be placed at the Welcome Level of Starbucks Rewards™ and your Star balance will revert to zero.
  • To maintain the Gold Level, you must earn at least one hundred (100) new Stars during each consecutive 12 months’ eriod following the date you reached the Gold Level. If you do not obtain 100 Stars in 12 months, you will be placed at the Green Level of Starbucks Rewards™ and your Star balance will revert to zero.

Please note that “Stars” accumulated for each level will only be valid for twelve (12) months from the date when you reached the particular level. For example: You activate your Starbucks Card at a participating Starbucks store on May 2, 2015 by loading HKD100 MOP100 onto the Starbucks Card. You register that Starbucks Card on June 1, 2015. Your spending will only be considered as qualified purchase from June 1, 2015 when you can start earning Stars. If you earn 25 Stars on June 15, 2015, you will be placed on Green Level and entitled to Green Level benefits and your entitlement to Green Level benefits will expire on June 14, 2016. On June 15, 2016, your Stars balance will revert to 0. However, if you have accumulated 50 Stars between June 15, 2015 to June 14, 2016 earning the required number of Stars to maintain your Green Level, you will automatically be placed at Green Level and entitled to the various Green Level benefits for the 12 months’ period between June 15, 2016 and June 14, 2017 but your Stars balance will be zero.

Welcome Level

By opening an account, activating and registering your Starbucks Card, you will automatically enter into the “Welcome Level” of Starbucks Rewards™. Benefits may include:

  • One (1) Buy-One-Get-One on tall or above-sized handcrafted beverage upon registration.

Your Buy-One-Get-One reward will be automatically loaded onto your account upon registration of the first Starbucks Card under your account, and will be available to you for three (3) months. The offer for the Buy-One-Get-One reward expires after three (3) months. You must present your first registered Starbucks Card to the barista at a participating Hong Kong / Macau Starbucks store in order to receive your reward. You can view and track your available Rewards on Starbuck.com.hk/Card or using the Starbucks Hong Kong mobile app. You will receive only one Welcome reward throughout the entire period of your participation in Starbucks Reward™ regardless of the number of Starbucks Cards that you have registered to your account. You will no longer receive the Welcome Level benefits after you advance to the Green Level or Gold Level and are placed at the Welcome Level again for any reason.

The Buy-One-Get-One reward may be redeemed at participating Hong Kong / Macau Starbucks stores only, and the Buy-One-Get-One reward is not available to ready-to-drink bottled beverages.

  • One (1) free upgrade on one promotional beverage:

This benefit is only available when Starbucks launches a promotional beverage. You may use any of your registered Starbucks Cards to purchase a tall or above-sized promotional beverage to enjoy free upgrade (to the next larger size) during the first week of its launch. You must present your registered Starbucks Card to the barista at a participating Hong Kong/Macau Starbucks store in order to redeem your free upgrade on promotional beverage. You can view and track your available Rewards on Starbucks.com.hk/Card or using the Starbucks Hong Kong mobile app. The free upgrade on promotional beverage may be redeemed at participating Hong Kong / Macau Starbucks stores only.

Green Level

After having accumulated twenty- five (25) Stars in a 12 months’ period, you advance from the Welcome Level to the “Green Level” of Starbucks Rewards™. During each 12 months’ period when you reached and/or maintained the Green Level, the benefits for Green Level may include:

  • Welcome Level benefits if you have not redeemed such benefits before you advance to Green Level, provided that you must redeem such benefits within three (3) months from the date you registered your Starbucks Card. Welcome Level benefits is only available once in the entire period of your participation in Starbucks Reward™.
  • One (1) free tall size drink once you reached Green Level:

Your choice of one (1) complimentary tall size drink once you reached Green Level. Your complimentary tall size drink reward will be automatically loaded onto your account when you reached Green Level and will be available to you for three (3) months. The offer for the free beverage expires after three (3) months. You must present any of your registered Starbucks Cards to the barista at a participating Hong Kong / Macau Starbucks store in order to redeem your complimentary tall size drink. You can also view and track your available Rewards on Starbucks.com.hk/Card or using the Starbucks Hong Kong mobile app. You will receive only one (1) complimentary tall size drink reward when you reached Green Level regardless of the number of Starbucks Cards that you have registered to your account.

The complimentary tall size drink may be redeemed at participating Hong Kong / Macau Starbucks stores only, and it is not available to ready-to-drink bottled beverages.

  • Your choice of one (1) complimentary handcrafted beverage, or one (1) complimentary slice of cake item in the month of your birthday:

Your complimentary birthday item will be automatically loaded onto your account and will be available to you for your birthday month. The offer for the free beverage or slice of cake item expires after your birthday month. You must present any of your registered Starbucks Cards to the barista at a participating Hong Kong / Macau Starbucks store in order to redeem your complimentary birthday item. You can view and track your available Rewards on Starbucks.com.hk/Card or using the Starbucks Hong Kong mobile app. You will receive only one (1) complimentary birthday item regardless of the number of Starbucks Cards that you have registered to your account.

The complimentary birthday item may be redeemed at participating Hong Kong / Macau Starbucks stores only, and ready-to-drink bottled beverages is not available for redemption.

  • One (1) free extra espresso shot on any espresso drink purchase

This benefit is only available when you use any of your registered Starbucks Cards to purchase any espresso drink. You must present your registered Starbucks Card to the barista at a participating Hong Kong / Macau Starbucks store in order to redeem your free extra espresso shot.

Gold Level

After having accumulated one hundred (100) Stars in a 12 months’ period, you achieve the “Gold Level.” During each 12 months’ period when you reached and/or maintained the Gold Level, the benefits for Gold Level may include:

  • Welcome Level benefits if you have not redeemed such benefit before you advance to Gold Level, provided that you must redeem such benefit within three (3) months from the date you registered your Starbucks Card. Welcome Level benefits is only available once in the entire period of your participation in Starbucks Reward™.
  • Green Level benefits if you have not redeemed such benefit before you advance to Gold Level, provided that you must redeem such benefit within the required period.
  • One (1) free tall size drink once you reached Gold Level:

Your choice of one (1) complimentary tall size drink once you reached Gold level.

Your complimentary tall size drink reward will be automatically loaded onto your account when you reached Gold level and will be available to you for three (3) months. The offer for the free beverage expires after three (3) months. You must present any of your registered Starbucks Cards to the barista at a participating Hong Kong / Macau Starbucks store in order to redeem your complimentary tall size drink. You can also view and track your available Rewards on Starbucks.com.hk/Card or using the Starbucks Hong Kong mobile app. You will receive only one (1) complimentary tall size drink reward when you reached Gold Level regardless of the number of Starbucks Cards that you have registered to your account.

  • A personalized Starbucks Gold Card (mailed to your physical address): In order to receive you personalized Gold card, you must provide a valid physical mailing address. You can update your address by logging into your account at Starbucks.com.hk/Card or through the Starbucks Hong Kong mobile. If you do not provide a valid physical mailing address, Starbucks will not send you a Gold card. You can still enjoy the Gold Level benefits using any Starbucks Card registered to your account. Your Gold Card will be delivered to your mailing address in around 6 - 8 weeks.
  • Additional personalized offers: Additional personalized offers may be distributed by email or physical mail, so you must opt-in to receive promotional and marketing email offers from Starbucks and provide a valid email or physical mailing address in order to receive them.
  • One (1) free tall size drink or one (1) selected food item for every 25 Stars earned:

    Once you reached the Gold Level, you will earn one (1) free tall sized beverage item or a selected food item for every 25 Stars earned. You may choose one (1) complimentary handcrafted beverage or one (1) complimentary selected food item. Your complimentary item will be automatically loaded onto your account and will be available to you for three (3) months. This offer for the free beverage or free food item expires after three (3) months. You must present any of your registered Starbucks Cards to the barista at a participating Hong Kong/Macau Starbucks store in order to redeem your complimentary item. You can view and track your available Rewards on Starbucks.com.hk/Card or by using the Starbucks Hong Kong mobile app. You will receive only one (1) free tall size drink or one (1) selected food item for every 25 Stars earned regardless of the number of Starbucks Cards that you have registered to your account.

The complimentary item may be redeemed at participating Hong Kong/Macau Starbucks stores only, and ready-to-drink bottled beverages is not available for redemption.

  • Transfer Rewards to your family, friends or others. As a Gold member, you may transfer any of your outstanding Rewards in your Starbucks Card account as shown in the Rewards section in our Starbucks Hong Kong website at www.starbucks.com.hk/Card or in the Rewards section in our Starbucks Hong Kong mobile apps to one of your family members, friends or others by using the Rewards transfer function on our website or mobile apps. You may transfer a Reward only to a recipient who has already registered as a member under Starbucks RewardsTM on our website or mobile apps. To redeem the transferred Reward, the recipient must present his/her registered Starbucks Card under Starbucks RewardsTM to the barista at a participating Hong Kong/Macau Starbucks store. Each Reward has an expiry date for redemption. If the Reward is not redeemed by the prescribed expiry date, it will expire.

Miscellaneous

There are no membership fees associated with Starbucks Rewards™. Stars accumulated under the program have no cash value.

Starbucks may introduce promotion programmes relating to Starbucks Rewards™ whereby these Terms of Use may be varied as applicable to such programmes.

Your Stars, benefits, registered Starbucks Card(s), and your account under Starbucks Rewards™ are personal to you, and except expressly permitted under these Terms of Use or the rules of a promotional programme, may not be sold, transferred or assigned to, or shared with family, friends or others.

Starbucks reserves the right to terminate your account and/or your participation in Starbucks Rewards™ if Starbucks determines in its sole discretion that you have violated these Terms of Use, or that the use of your account is unauthorized, fraudulent or otherwise unlawful.

Starbucks also reserves the right to “unregister” and make ineligible for Starbucks Rewards™ any Starbucks Card that has been inactive for two (2) consecutive years. Inactive is defined as no purchase activity.

Starbucks reserves the right to terminate, discontinue, modify or cancel Starbucks Rewards™ at any time and in its sole discretion without notice to you.